Australia implemented their current health warnings policy starting March 1, 2006. Health warnings are required to cover 30% of the front and 90% of the back of all cigarette packages. Overall, 60% of the package space is appropriated to health warnings. Seven health warnings are rotated on cigarette packages and a different set of seven warnings are rotated annually.
Australia also prohibits the terms “light” and “mild” from appearing on packages. As well, Australia requires one descriptive message on emissions and constituents on the side of packages.
In November 2011, Australia became the first country in the world to pass plain packaging regulations. As of December 1, 2012, all tobacco products in Australia will be required to be sold in dull, brown packages, with no company logos and the same font for all brands.