Thailand Thailand

Thailand first implemented pictorial health warnings in March 2005. Overall, 55% of the package space was appropriated to health warnings; and a set of 6 warnings were rotated on cigarette packages. Thailand has since updated health warnings regularly. In 2006, a new set of 9 warnings were put in place. In 2009, a new set of 10 health warning images were released.

In June 2014, a Thailand court approved new regulations requiring larger graphic health warnings, and a quit-smoking hotline number on packages. The new warnings are required to cover 85% of both sides of cigarette packages. Retailers were given until September 2014 to comply with the new measures. 

Thailand prohibits the terms “light” and “mild” from appearing on packages. In June 2011, Thailand released an amendment of previous regulations banning the use of additional words or terms which convey attractiveness such as “cool”, “ice”, “frost”, “crisp”, “fresh”, “mint”, “mellow”, “rich”, “smooth”, “natural”, “special”, “genuine”, “luminous”, “extra”, “premium” and other terms with similar meaning. These regulations were set to come into effect in December 2011.

Legislation and Regulations

Thailand’s Legislation Library

Health Warning Reports, Publications & Presentations

Thailand’s Health Warning Document Library

Plain Packaging Reports, Publications & Presentations

Thailand’s Plain Packaging Document Library

Health Warnings

2014 to Present**

Thailand 2014 ETS baby - targets parents, premature birth
ETS – Baby
Thailand
2014
Thailand 2014 Health Effects death - morgue
Health Effects – Death
Thailand
2014
Thailand 2014 Health Effects heart - diseased organ, gross
Health Effects – Heart
Thailand
2014
Thailand 2014 Health Effects lung - diseased organ, gross
Health Effects – Lung
Thailand
2014
Thailand 2014 Health Effects mouth - mouth cancer, gross
Health Effects – Mouth
Thailand
2014
Thailand 2014 Health Effects mouth - gums, gross
Health Effects – Mouth
Thailand
2014
Thailand 2014 Health Effects other - throat cancer
Health Effects – Other
Thailand
2014
Thailand 2014 Health Effects other - hospitalized, lived experience
Health Effects – Other
Thailand
2014
Thailand 2014 Health Effects sex - impotence, clever
Health Effects – Sex
Thailand
2014
Thailand 2014 Quitting - smoke-free home
Quitting
Thailand
2014

2009 to 2014**

Thailand 2009 ETS baby - targets parents, lived experience
ETS – Baby
Thailand
2009
Thailand 2009 Health Effects death - lived experience
Health Effects – Death
Thailand
2009
Thailand 2009 Health Effects lung - lung cancer, lived experience
Health Effects – Lung
Thailand
2009
Thailand 2009 Health Effects mouth - diseased organ, gross
Health Effects – Mouth
Thailand
2009
Thailand 2009 Health Effects mouth - bad breath, gross
Chemicals
Thailand
2009
Thailand 2009 Health Effects mouth - diseased organ, oral cancer, gross
Health Effects – Mouth
Thailand
2009
Thailand 2009 Health Effects other - lived experience, hospitalized
Health Effects – Other
Thailand
2009
Thailand 2009 Health Effects other - lived experience, throat cancer, gross
Health Effects – Other
Thailand
2009

2006 to 2009**

Thailand 2006 ETS baby - targets parents, lived experience
ETS – Baby
Thailand
2006
Thailand 2006 Health Effects death - lived experience
Health Effects – Death
Thailand
2006
Thailand 2006 Health Effects lung - lung cancer, lived experience, gross, diseased organ
Health Effects – Lung
Thailand
2006
Thailand 2006 Health Effects mouth - bad breath, gross
Health Effects – Mouth
Thailand
2006
Thailand 2006 Health Effects mouth - diseased organ, oral cancer, gross
Health Effects – Mouth
Thailand
2006
Thailand 2006 Health Effects mouth - emphysema, lived experience
Health Effects – Mouth
Thailand
2006
Thailand 2006 Health Effects other - accelerates old age, lived experience
Health Effects – Other
Thailand
2006
Thailand 2006 Health Effects other - lived experience, throat cancer, gross
Health Effects – Other
Thailand
2006

2005 to 2006**

Thailand 2005 ETS baby - lived experience
ETS – Baby
Thailand
2005
Thailand 2005 Health Effects death - man and skulls
Health Effects – Death
Thailand
2005
Thailand 2005 Health Effects lung - lung cancer, diseased organ, gross
Health Effects – Lung
Thailand
2005
Thailand 2005 Health Effects mouth - bad breath, gross
Health Effects – Mouth
Thailand
2005
Thailand 2005 Health Effects mouth - emphysema, lived experience
Health Effects – Mouth
Thailand
2005
Thailand 2005 Health Effects other - accelerates old age, lived experience
Health Effects – Other
Thailand
2005

** The images contained in this gallery are subject to Thai copyright laws. Any duplication, reproduction, or use without the express consent of said party is prohibited. Countries should be contacted individually for usage of images.